Kingsway Clothing

Social Media Management
Ads
Content Creation
Design

Background

Kingsway is a streetwear brand based out of Toronto they are a luxury brand who firmly believes in diversity and community which they portray in each of their collections. Their primary focus is apparel but they also carry a small variety of accessories which are unique in style and limited quantities.


Goal

They had previously been around for 1 year with limited marketing and content before we took it over. The goal very quickly became to grow an online community that is true to their brand. We wanted to give consumers a feel of what the brand is about through new content which would help grow brand awareness, and a strong online presence. The goal was to create new visuals backed up by their product to show consumers what their brand was all about.


Results

Instagram & Facebook : We increased their weekly visits by 3x to 500-600 visits a week. Making over 2000 unique visitors a month. We had incorporated on both platforms a shop integration which increased sales and conversion by 30%.We also grew their following by 5x! on average 300 new followers a month!


Sales : We had increased their conversion rate from their prior ads and increased their sales x3 with some optimization. Having an ad budget of $5 000/ month resulted in over $15K in sales almost having over 3x ROAS.




Visit:

http://www.kingswayclothing.ca